Years of experience: 19

Startup FounderCommunication DesignerBusiness OwneršŸ’¼ C-level ExecutiveArt DirectorāœØ Business Owner

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Graye's Career Path
Founder / Product and Creative DirectorJan. 2024 -
Present
Average Joe HeroFounder / Product and Creative Director
United States, Los AngelesAt Average Joe Hero, I lead the design and development of immersive tabletop and interactive game experiences with a focus on layered storytelling, hidden puzzles, and community-driven narratives. I manage end-to-end product development from concept through production, integrating brand design, UX, and narrative systems. Beyond games, I actively support small business growth and product innov...
Creative and Product DirectorNov. 2022 -
Present
Spreads.comCreative and Product Director
United States, Los AngelesFounding product and brand developer for this AI-centered sports betting startup. Led end-to-end design and direction of user interfaces while defining product strategy through user testing, research, and brand development. Built a cohesive, engaging experience that translates complex AI-driven insights into clear, actionable user interactions. Collaborated closely with technical teams to ens...
Product Management, Product Development, User ExperienceFeb. 2015 -
Feb. 2017
InnovateMRProduct Management, Product Development, User Experience
Encino, CADeveloped and executed comprehensive digital product strategies that align with company mission and vision. Defined clear product roadmaps that outlined evolution of digital product portfolio. Collaborated with cross-functional teams to implement successful go-to-market strategies. Monitored competitive landscapes and conducted market research to identify growth opportunities and inform produ...

Graye's Posts

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    How I can help you

    ā€¢ Transform sketches into finalized designs for packaging, logos, brands, websites, and apps. ā€¢ 30 years in print/digital design; top clients include Disney, MGA. ā€¢ Professional illustrator; adept with AI-generated art.

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    People I am looking for

    ā€¢ Toy and consumer product packaging, especially for young audiences. ā€¢ Tech development for startups and tech-focused industries.

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    Experience & Cases

    ā€¢ Award-winning toy packaging improved visibility, boosted sales. ā€¢ Enhanced UX for a sports-tech startup, increasing user signups. ā€¢ Redesigned consumer goods packaging for brand consistency. ā€¢ Clients: Disney, Sesame Workshop, Warner Bros, MGA.

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    How to contact

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