Years of experience: 6+

Digital marketingMarketing💸 Marketing💼 C-level Executive👍 Sales & BizDev🗿 HR

Trust Score

Highly reliable; strong professional involvement.

70%
Renata's Career Path
Marketing ConsultantJan. 2023 -
Present
ConsultancyMarketing Consultant
Zurich, Zurich, Switzerland · Remote- Terra Iguaria -Co-founder of a project to empower women's communities through supporting their local art. Meetings with the public sector to foster collaboration. - European Hydrogen Week (Bruxelles, Nov 23)- Fostering green energy agenda during the 3rd Summit of Piaui-EU supporting the Brazilian government. - UN COP28 (DubaiDez/23)- Developed campaigns and specific marketing strategies for...
Retention Portfolio Associate Director EMEAApr. 2022 -
Dec. 2022
Align TechnologyRetention Portfolio Associate Director EMEA
Risch, Zug, Switzerland · HybridIn 2022 assumed an EMEA position, overseeing the retention portfolio, roadmap, and launch execution. Successfully re-launched the Vivera brand in 5 markets, adapting to the UK, France, Germany, Italy, and Spain markets.
Marketing Director ItalyNov. 2020 -
Jul. 2022
Align TechnologyMarketing Director Italy
Milão, Lombardia, ItáliaIn Italy as Marketing Director, led B2B/B2C teams, drove change management, and team development, and achieved 2-time growth among GP doctors also very close to KOLs and associations.

Renata's Posts

  • As Renata Wichan dos Santos, Marketing Director B2B at Align Technology, I have implemented strategic initiatives that have increased the company's B2B customer base, LTV and revenue. In Latin America, Italy and EMEA regions I have also led cross-functional teams to develop and launch campaigns. My leadership has resulted in improved brand visibility and market positioning. I have also been instrumental in fostering strong relationships with key business clients and stakeholders, building large teams from scratch.

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