Years of experience: 16

MarketingEmail Marketing ManagerInfluencer Marketing Manager💸 MarketingCreative ProducerEvent Producer

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Melissa's Career Path
Marketing ConsultantJun. 2024 -
Present
MS Consulting Marketing Consultant
With over a decade of experience in the hospitality industry, I specialize in crafting and implementing high-impact marketing strategies that deliver immediate results. I understand the unique challenges faced by hospitality businesses and am dedicated to providing tailored, effective marketing services that drive growth and elevate brand presence. What I Offer: Strategic Planning: Customized...
Head of MarketingApr. 2023 -
Dec. 2023
Hersha Hospitality ManagementHead of Marketing
United StatesIn the culmination of my career journey with HHM Hotels, I earned a final promotion to the role of Head of Marketing. In this position, I took on the responsibility of not only leading an in-house marketing team but also cultivating its growth and success. Throughout my tenure, I have consistently exceeded expectations in steering marketing strategies and branding initiatives. My efforts have...
Senior Director of MarketingJan. 2019 -
Apr. 2023
Hersha Hospitality ManagementSenior Director of Marketing
Philadelphia, PA, United StatesContinuing my upward trajectory, I attained yet another promotion to the position of Senior Director of Marketing. In this pivotal role, I not only retained my responsibilities as Director of Marketing overseeing the Boston region but also assumed additional leadership responsibilities for a dynamic team, including Field Marketing Directors, Managers, Content Creators, and external agencies. ...

Melissa's Posts

  • How I can help you

    I offer comprehensive solutions: campaign, launch, content, creative, and social strategies. With over a decade in brand management, I excel in building brand awareness and engagement. My expertise covers strategic planning, PR, social media, digital, and CRM across hospitality, luxury, and consumer goods sectors.

  • People I am looking for

    Seeking collaborations with: - Small businesses - Medium enterprises - Large corporations

  • Experience & Cases

    Achievements: - Built and mentored high-performing marketing teams, launched over 50 independent hotel and resort brands from coast to coast for a major hospitality management company, developed innovative campaigns resulting in significant top-line revenue for owners.

  • How to contact

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