Remote- Lead the marketing function, driving successful execution of trade shows, digital campaigns, and in-person experiences. Consistently deliver high-quality, on-time, and cost-effective projects by effectively collaborating with internal teams and managing external suppliers.
- Copywriting of sales collateral, website content, social media and press releases that communicate our solutions’ val...
- Developed impactful multi-channel marketing campaigns, driving significant growth in new markets. Successfully implemented strategic initiatives to cultivate strong customer relationships, resulting in increased sales and retention.
- Provided leadership to the marketing team, agencies and contractors, overseeing and guiding all aspects of inbound and outbound programs, including content ma...
Mar. 2017 - Oct. 2021
IntrawayCommunications and Content Marketing Manager
Remote- Led content marketing and communications strategies driving lead generation, increasing industry awareness, and debuting Account-Based Marketing (ABM) programs in close collaboration with sales. - Produced a variety of content formats such as webinars, white papers, eBooks, blog posts, videos, infographics, social media, press releases and marketing collateral. - Project managed all the mar...