Years of experience: 6+

InDesignAdobe IllustratorData VisualizationProduct DesignerStorytellingiPad

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Greg's Career Path
PrincipalJan. 2014 -
Present
TRAVERSO: Art + DesignPrincipal
Las Vegas, Nevada, United States · Hybrid• Comprehensive branding and campaign development, and implementation of innovative design and marketing initiatives for diverse clientele. • Ensures alignment with clients overall vision and values towards significantly increasing brand visibility and enhancing customer engagement. • Leadership of cross-functional teams in creation and execution of impactful experience design strategies for ...
Art DirectorJan. 2014 -
Sep. 2023
Folsom Street EventsArt Director
San Francisco, California, United States · RemoteArt Director for non-profit Folsom Street Events, producers of the world famous Folsom Street Fair and Up Your Alley street festivals. • Responsible for all brand graphics and collateral for Folsom Street street fairs and associated events. • Art direction supportive to community empowerment and expression. • Full rebrand toward increasing support for community resources and representation; D...
Creative DirectorJan. 2014 -
Jan. 2020
Unseen HeroesCreative Director
Sacramento, California, United States · HybridLead creative on a variety of in-house and client projects for boutique events agency. • Advised client group on brand positioning, visual identity and messaging to create compelling, authentic brand stories and build culture locally. • Elevated the presence of small businesses in the local market by collaborating through design and marketing strategies for experiential community focused even...

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