Years of experience: 12

Growth HackerEmail Marketing ManagerDigital Ads ManageršŸ’ø MarketingAffiliate MarketingContent Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Alina's Career Path
Product Marketing and Conversion LeadJul. 2021 -
Dec. 2023
Dendro Technologies Inc (CalmiGo)Product Marketing and Conversion Lead
Tel Aviv, Israel• Planned and executed the CRO strategy and improved website and funnel conversion • Created and prioritised a testing roadmap for most focal parts of the website based on business KPIs • Conducted user testing, mock-ups, and collaborations with designer to improve UX/UI • Generated complex reports and dashboards in Power Query to analyse campaign efforts • Established a QA process for sprint...
Product Marketing ManagerJun. 2020 -
Jul. 2021
PlariumProduct Marketing Manager
• Launched Go-to-market plans and roadmaps for new games • Calculated ROAS predictions for potential partner games • Planned and managed the launch with all departments involved
Online Media ManagerMay. 2017 -
May. 2020
PlariumOnline Media Manager
Herzliya, Tel Aviv District, Israel• Managed monthly budgets up to $1M with affiliates • Established, managed and optimised Facebook desktop activity for our top game reaching monthly ROAS goals • Developed new creatives concepts and conversion funnels

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