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Years of experience: 6+
🧮 Education🧨 ConsultingEvent ManagerCustomer Data ManagementCRM PlatformsVenue Selection
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Highly reliable; strong professional involvement.
Crista's Career Path
Apr. 2023 -Present
ASM GlobalSales Manager
Wilmington, North Carolina, United States · On-site
Dec. 2016 -Aug. 2020
Visit DetroitNational Sales Manager / Detroit Sports Commission
Detroit, Michigan, United States · On-site● Successfully increased sports booking for the entire metropolitan area (Oakland, Wayne and Macomb Counties) with aggressive sales solicitation & new lead generation while keeping the sales database up to date
● Produced bid presentations and managed site visits to ensure the highest level of exposure for metropolitan Detroit
● Supervised & managed the workload of the Sports Sales Coordinato...
Aug. 2013 -Dec. 2016
ASM GlobalDirector Of Sales And Marketing
South Bend, Indiana, United States · On-site● Increased city-wide peak hotel room usage by 119% by securing multi-year bookings and venue exposure, website revamping, new sales strategies and branding
● Boosted customer service scores by 92% through targeted staff trainings on customer satisfaction and retention techniques
● Developed and presented budgets, marketing plans, and annual reports to key stakeholders, answering questions at...