Troy Woolfolk - SEO/Data Analyst/Digital Marketer, IBM

Years of experience: 6+

👍 Sales & BizDevVisualizationGoogle AnalyticsHead of GrowthComputer engineerTechnology

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Kounandi Coulibaly
Digital marketing analytics manager @IBM
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I am pleased to provide some insights on Troy, who worked with me as digital marketing analyst at IBM for 3 and half years. During this time, he consistently demonstrated exceptional skills in digital...

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Exceptionally trusted; proven professional excellence.

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Troy's Career Path

Jan. 2021 -
Present

IBMCorporate - Organic Growth Data Analyst

Austin, Texas Metropolitan AreaProvide data driven insights to increase organic growth for ibm.com. Developed innovative tools to provide additional insights, streamlined data flows leveraging APIs and increase efficiency of crucial insights by automating the analysis of data.

Jan. 2020 -
Dec. 2021

FractalData Scientist

United States · RemoteI was responsible for providing insight to increase organic growth for the client Google focusing on the ads home page. While focusing on providing data driven insights to increase organic growth I leveraged SQL and Python to create retrieve the data, AI (Machine learning) to create models for more inisights and tableau for visualizations to present the insights.

Mar. 2019 -
Feb. 2020

IBMCorporate - SEO

Austin, Texas AreaIn charge of making site wide optimizations with the over all purpose of increasing the organic visibility of all Business Units on the ibm.com domain.