Managed the Cell Line Development product line, which brought in 30% of revenue. Lead 3 global launches including market segmentation, value proposition, commercialization strategy, regulatory strategy, competitive analysis, forecasting, pricing, and positioning. Including 4 conference presentations. Served as the customer advocate interacting with functional partners including R & D, manufac...
AlbuquerqueAnalyzed new product opportunities through literary research, surveys and customer interviews. Concept stage development for a new acoustic-focusing, multistream flow cytometer. Including: circulating tumor cells/microemboli analysis for early cancer diagnosis, high throughput model (e.g. drosophila embryos and zebrafish) analysis, and organoids for cancer models and personalized medicine.