Years of experience: 21

PartnerMarketing Director💸 MarketingBrand Marketing ManagerMarketing Analytics Manager🧨 Consulting

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Hussam's Career Path
Director of Segment Marketing EEMEAMay. 2022 -
Present
MastercardDirector of Segment Marketing EEMEA
Dubai, United Arab Emirates
Head Of MarketingJun. 2015 -
Apr. 2022
Samsung ElectronicsHead Of Marketing
Dubai, United Arab EmiratesHead Of Marketing and reported to the Marketing Director / General Manager, managing a team of 3 direct Marketing Managers, leading delivery of mobile partner marketing strategy, execution, and campaign optimisation across EMEA. Key Achievements: • Collaborated with sales team to increase brand awareness across Operator channel by 20% and enhance sales by 10% by building and maintaining relat...
Head of InsightsJan. 2009 -
Jun. 2015
Samsung ElectronicsHead of Insights
DubaiI was employed as the Head of Consumer & Retail Insights and reported to the Head of Corporate Marketing / VP, managing a team of 9 personnel, including Marketing Managers and Assistant Managers, and indirectly responsible for 3 outsourced consumer insights and visual merchandiser companies (30 staff), delivering corporate marketing across EMEA. Key Achievements: • Analysed competitors, indus...

Hussam's Posts

  • How I can help you

    I assist brands and startups in navigating marketing and strategy challenges across the GCC and beyond. My focus is on practical solutions, encompassing go-to-market strategies, bilingual brand positioning, campaign planning, retail marketing, customer journey mapping, and data-driven insights.

  • People I am looking for

    Seeking: Startups & Scaleups launching in the GCC, mid-size company marketing teams needing strategic support, and brands in retail, FMCG, fintech, tech seeking co-branding opportunities. Also, agencies requiring high-level marketing insights.

  • Experience & Cases

    Achievements: - Launched Samsung Pay in MENA, pioneering mobile payments. - Boosted Samsung.com visibility by 18% in GCC. - Led global GTM strategy workshops at Samsung HQ. Clients: Samsung, L'Oréal, Mastercard, Ipsos, Nissan, NBK.

  • How to contact

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