London, England, United Kingdom- Oversaw marketing and promotion of Saucony Originals in EMEA region, managing direct markets and coordinating distributors.
- Collaborated with key stakeholders to develop and execute marketing strategies, driving brand growth and profitability.
- Achieved a 110% increase in DTC traffic through successful B2B & B2C activations at Paris Fashion Week Men's.
- Orchestrated strategic product la...