HybridOver-delivering revenue quota in ASP region
Creating new digital marketing products from scratch to $1mln+ ARR
Maintaining strategic vision within a high level of ambiguity
Hybrid- Identified a monetization strategy for Yandex payment services
- Redesigned B2B flow and initiated SMB acquisition at scale
- Redefined payment services positioning and created new value prop
Sep. 2019 - Sep. 2022
eBayDirector, Selling from global emerging markets
Moscow, Moscow City, Russia · On-site- Staffed a marketing, sales and product teams ⇒ Delivered above the budget GMV growth
- Created ecosystem for SMB growth ⇒ Increased seller engagement (NPS 2x up),
- Re-invented customer support org ⇒ Increased Csat levels dramatically
- Fixed new seller flow ⇒ Seller success rate up several pp
- Led covid resistance program in emerging markets ⇒ Thousands of SMBs saved their businesses and ...