Years of experience: 19

Marketing DirectorEmail Marketing ManagerMarketingStartup FounderGrowth HackerDigital Ads Manager

Trust Score

Highly reliable; strong professional involvement.

75%
Kendall's Career Path
Fractional Demand Generation & Digital Marketing ConsultantJan. 2024 -
Present
NextGenIQ.IOFractional Demand Generation & Digital Marketing Consultant
Fairfax County, Virginia, United States• Led the ABM and customer acquisition strategy, leveraging LinkedIn Ads and Propensity ABM to drive a 17% increase in qualified leads in 120 days. • Managed all industry events for the 2024 calendar year. Secured 90% attendance rate. • Reduced content creation labor by 50% by leveraging Generative AI and Generative Engine Optimization. • Implemented data-driven SEO tactics, with 71% of targe...
Director of Digital MarketingFeb. 2022 -
Dec. 2023
Viakoo, Inc.Director of Digital Marketing
United StatesDirected the digital marketing strategy and task execution for a B2B SaaS Cybersecurity Series A enterprise. • Delivered a significant 300% pipeline growth via predictive ABM strategies with 6Sense for the IoT cybersecurity industry at Viakoo, positioning the company for substantial future success. • Achieved 24% open rate and 5.4% CTR for HubSpot-tailored email marketing campaigns, supportin...
SEO & ABM ManagerJul. 2021 -
Feb. 2022
Nozomi NetworksSEO & ABM Manager
United StatesLed Intent-Based Organic Search Engine Optimization, ABM strategy, and task execution for a B2B SaaS Cybersecurity Series B enterprise. • Boosted website traffic by 38% and organic visibility by 650% in 90 days through technical SEO and multilingual content strategies. • Increased international engagement by 400% with localized SEO and multilingual content. • Improved landing page CTR by 18% ...