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Work Background
Head of Marketing
biGENIUSHead of Marketing
Oct. 2022Vienna, AustriaI am responsible for building the online presence of both the legacy Windows application and the new SaaS application. I have played a crucial role in strategic planning, brand and content strategies, and executing impactful campaigns. By implementing these initiatives, I have successfully generated leads and enhanced the overall visibility of the company worldwide.
Head of Marketing
Decidio GmbHHead of Marketing
Jun. 2021 - Oct. 2022Vienna, AustriaI managed the overall marketing strategies of the IT agency. I focused on expanding the client base and forming new partnerships in German-speaking regions. Through effective marketing campaigns and targeted initiatives, I successfully contributed to the growth of the company and its reach in the market.
Head of Marketing
TRUENDO Technologies GmbHHead of Marketing
Dec. 2020 - Oct. 2022Vienna, AustriaI oversaw the planning and execution of the rebranding of their GDPR website compliance SaaS application. This involved coordinating a website relaunch, implementing SEO and social media strategies, conducting email campaigns, and executing effective ad campaigns. As a result of these efforts, we achieved a remarkable 197% increase in website sessions, expanded visibility in previously untapped regions such as the Americas and Asia, acquired new distributors, and more than doubled the number of active users.
Creative Consultant | Marketing Lead
Soft Box LtdCreative Consultant | Marketing Lead
Jan. 2016 - Jan. 2021Hong Kong SARI specialized in facilitating collaborations between the music, fashion, and media industries to market their brands. By strategically partnering with artists, I successfully assisted in promoting brands both locally and internationally, driving increased brand recognition and market presence for our clients.
Event Consultant
WeAreDevelopersEvent Consultant
Dec. 2018 - Dec. 2020Vienna, Austria
Culture writer
Culture writer
Feb. 2012 - Mar. 2018Publications including contemporary art exhibition catalogs, art and culture magazines, as well as art and culture blogs.
Curatorial Manager | International Media Manager
C-SpaceCuratorial Manager | International Media Manager
Mar. 2013 - Jan. 2016Beijing, ChinaI led the planning and execution of exhibitions; in charge of local and international media coordination; wrote press releases and texts (Chinese and English) for the website, magazine, and exhibition catalogs; creative supervision of external photographers and designers; as well as content creation and account management of all social media channels.
Assistant Curator | International Media Manager
Magician SpaceAssistant Curator | International Media Manager
Jan. 2012 - Mar. 2013Beijing, China
Assistant Producer
Pegasus & Taihe Entertainment InternationalAssistant Producer
Mar. 2011 - Dec. 2011Beijing, China.

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