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Work Background
UniphoreHead of Field Marketing, INDIA & MENA
Oct. 2021Driving Regional Marketing Programs to support demand and lead generation, prospecting, pipeline, and revenue acceleration programs for India, Middle East and Africa markets.
RoundGlassHead of Digital Marketing and Demand Generation
Nov. 2020 - Oct. 2021Gurugram, Haryana, India
SAPLead - Digital and Field Marketing
Mar. 2018 - Sep. 2020Gurgaon, India
Times InternetSr. Product Marketing Manager
Jul. 2015 - Feb. 2018
CLEON RETAIL SOLUTIONS PRIVATE LIMITEDDirector
Apr. 2013 - Jun. 2015New Delhi Area, India
Gaadi Web Pvt LtdManager Marketing
Nov. 2010 - Mar. 2013• Rebuilt existing range of products based upon feedback and usability guidelines
• Focused upon building products that empowered User Generated Content for the site.
Achievements • Creating of products which sustain new business.
• Revamp of the website which have increased the overall traffic by 40%, improved the user interaction on the website and reduced bounce rates 12%
• Independently laid the entire product pipeline for the 2011-2012 and have executed all the projects with excellent results in the last two quarters.
• Awarded the Most outstanding employee for last two quarters.
Infoedge India Ltd.,Senior Executive Marketing
Oct. 2009 - Nov. 2010Online Advertising, Media Planning, Brand Management, Ad Campaign Management, Affiliate Marketing, Post Campaign Analysis, Content Development, Copy writing, Blogging, Data Analytics
Infoedge India Ltd.,Senior Product Executive
May. 2009 - Oct. 2009The Company is a leading provider of online recruitment, matrimonial, real estate & education classifieds and related services in India. The business is managed primarily through four divisions, which comprise recruitment division; and Quadrangle- an executive search agency), matrimonial classified division (operating through www.jeevansathi.com), online real estate classified division (operating through www.99acres.com) and online educational classified division (operating through www.shiksha.com). . Assist in Data mining and analysis Add new enhancements to the existing range of products and sections Take continuous feedback from the clients and the end user and assimilate there feedbacks for problem sorting and new product innovations Working on the database to dig out data and handle the backend support functions.
Manage 99acres.com Product Development, Enhancements + New Projects.
Coordinate with the Technical, Design, Quality Analysts and Marketing Teams for getting work done timely and ensure they are quality driven.; Current KRAs - Creating more PRDs and SRSes - Customer feedback. Need regular feedbacks every month from 10 brokers and builders - over phone and personal vists - Co-ordination with different teams within the organization. Getting things done - Data analysis - Tracking various data and helping team members with these data
Infoedge India Ltd.,Product team executive
Jun. 2007 - May. 2009Tracking existing range of Online products. Involved in data analytics, traffic analysis.Involved in handling print media, Support functions to sales teams pan India Handling the locality mapping all across the site pan India, coordinating with sales team all across India.
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