Publicis GroupeExecutive Producer / Product Manager
Oct. 2008 - Apr. 2011Sofia, Bulgaria - European Union (EU)Orchestrated highly effective marketing campaigns, overseeing the entire development and production processes, including live-action and CGI & VFX animated TV commercials, video and audio ads, stills / print, docus, music, events, websites, and apps. Proven ability in assembling, leading and managing multidisciplinary teams, budgeting and managing multiple projects simultaneously, developing and implementing production plans, prioritize tasks, mitigate risks, and delivering high-quality products on time and within budget. • Pioneered the role of Producer within the company, playing a foundational role in its growth and success.
• Achieved an exceptional 200% increase in the company's profit per project, reflecting a keen understanding of the industry and market dynamics.
• Managed rights clearance of intellectual property (IP) and licensing, ensuring legal compliance and safeguarding intellectual assets.
• Directed all aspects of product development, from creative ideation to financial and managerial functions, ensuring successful project outcomes.
• Cultivated and managed relationships with clients, business partners, and stakeholders, adeptly negotiating terms and conditions to facilitate successful collaborations.
• Prepared and managed bids, budgets, roadmaps, contracts, and invoices, ensuring transparent financial transactions and fiscal stability.
• Led the pre-production, production, and post-production phases, ensuring a seamless and high-quality end-to-end process. INDUSTRIES: Healthcare, Retail, Food and Bevarages, Tech, Automotive, Telecommunication, Financial Services, Electronics, and more. KEY CLIENTS: Coca-Cola, Nestle, Maggi, Nesvita, Heineken/Zagorka, Chio, Hewlett-Packard, Garnier, Procter & Gamble (H&S, Oral-B, Max Factor, Tide, Pampers, Bonux, Blend-a-med), Vivacom, DSK Bank, BTC and Vivatel, Reader's Digest, Zewa, Novartis (Theraflu, Voltaren), Carrefour, GSK Rotavirus, Renault, Dacia, Sanofi, Tefal, Rowenta, Visa, Shell, Bella, and more.