Mila Nikolova - Co-founder, Baby Kitchen

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Network Power<100 people

Roles

💸100%

Marketing

🐦66%

Design

🎥66%

Entertainment

Geos

🇪🇸33%

Spain

🇬🇧33%

United Kingdom

Work Background

Baby KitchenCo-Founder

Jan. 2024Barcelona, Catalonia, Spain · HybridBaby Kitchen is a subscription service, delivering organic baby and toddler meal plans to your door. Launch in Barcelona - March 2024, soon in Madrid and Paris.

SociawCreative Digital Director & Founder

Mar. 2012Barcelona Area, SpainSociaw helps both established brands and startups with digital strategy & implementation, events, creative content, and innovation. We are phygital. Some of our clients: Meliá Hotels International, ME by Meliá, TRYP by Wyndham, Sol Hotels, EIT Food, Foods&Wines from Spain, Spain Foodtech Nation, Jabra, KFC, Lifebit, Gastrodex, TEN Clinics

2087 WaysCo-Founder

Dec. 2023Barcelona, Catalonia, Spain · HybridBased between Barcelona and Sofia, 2087ways is the intersection of a business consultancy, branding agency and a fractional CMO. Whether you are an established business with long trajectory that needs to take a new road/open a new market/attract the right employees in its expansion, or you are just starting out, you can take advantage of our method that focuses on strategy and supports implementation in the best way for each client.

GetApp.comContent Strategist

Oct. 2013 - Apr. 2014Barcelona Area, SpainGetApp.com is the #1 independent Cloud Apps Marketplace that helps businesses to discover, compare, review and purchase the best B2B apps. As a part-time implant consultant, I was in charge of improving the social media strategy and engaging with the users in order to drive quality traffic to the vendors listed on the platform and boost conversions. - Content Strategy and Engagement (Blog, Facebook, Twitter, Google+, LinkedIn, Quora) - Social Listening (Brandwatch implementation) - Traffic Analysis and KPIs - Driving conversions from Social Media - Vendor Collaborations - Online Customer Service Strategy

Zyncro TechInternational Growth Officer

Dec. 2011 - Mar. 2013Barcelona Area, SpainZyncro.com was a corporate social network, set to substitute the old user unfriendly intranets. In its phase of maximum growth, I joined the team as a part-time implant consultant, with the goal to grow and speed up the sales processes in the representation offices abroad (France, Germany, The Netherlands, Japan) as well as to position the solution in the Gartner Magic Quadrant for Corporate Social Networks which I did through the consistent follow-up with the Gartner analysts and ensuring their feedback was taken in consideration from product development.

LinqiaCountry representative Spain

Sep. 2011 - Sep. 2012Barcelona Area, SpainI currently represent Linqia in Spain, helping agencies and brands with the use of the platform, targeting the right online communities and managing campaigns.

LinqiaDirector Of Business Development

Feb. 2011 - Sep. 2011Barcelona Area, SpainThe Linqia platform helps social networks monetize their platform by enabling brands to reach group leaders to spark meaningful and authentic conversations. My responsibilities included: - Developing a 6-month Business Development plan for a startup - Support in developing the brand and product strategy (positioning, pricing, communication) - Building a pipeline of social networks, online communities, group leaders, agencies and advertisers - Conducting phone calls, face to face presentations and securing partnerships - Product marketing: liaising directly with the IT Development Team on the improvements of the platform, detecting bugs and resolving them, proposing new features - Designing/compiling/managing marketing material (presentations, case studies) - Campaign management: campaign reporting, liaising with the advertiser on performance issues and managing expectations - Marketing and Communication strategy: support to the advertiser in identifying the right target groups, proposing lines of communication and content - Securing on-going budgets with advertisers - Securing affiliates or community influencers

CPM UKBusiness Development Manager EMEA

Jan. 2010 - Feb. 2011Barcelona Area, SpainCPM Group offers field marketing and call center services to a wide range of industries across Europe, Asia and the US. My role entailed: - Setup of the Business Development department from scratch - Developing a Business Development Plan for the year and presenting it to the Board of Directors - Developing a Global Social Media plan for the company - Building a pipeline, targeting 3 main sectors: automotive, IT and FMCG - In charge of incorporating Salesforce.com in the department in Spain - Designing/compiling/managing marketing material. - Conducting phone calls, face to face presentations and sales pitches. - Compiling tender documents - Reporting to the Business Development central in the UK.

IPS Group of LondonProject Coordinator Business Development

Apr. 2008 - Nov. 2009IPS is an agency that collaborates with FORTUNE Magazine on promoting emerging economies as investment and tourist destinations by producing special advertising sections targeted at key investors. My role was project-based and I lived and worked in between the Philippines, Indonesia and Greece. My responsibilities involved: - Developing strong relationships with the local government & key businesses (Head of State, key Ministers, CEOs of the biggest local corporations) - Conducting face to face presentations and sales pitches to the above mentioned figures - Gathering research and strategic planning - Ensuring the viability of the project - Designing/compiling/managing marketing material. - Employing/Managing local office staff. - Managing project budget.