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Network Power<100 people
United Kingdom
Work Background
Lead Product Designer
RockhopperLead Product Designer
Aug. 2022 - Sep. 2022San Francisco Bay Area- Designed the 1st MVP for Rockhopper - a B2B SaaS financial planning & analysis startup – improving user experience for both finance and non – finance users on scenario planning - Spearheaded creating high-fidelity prototype, achieving 93% user task success rate - Led workshops with clients on research, design direction and feature prioritization for MVP
Apparel Product Designer, Denim
Old NavyApparel Product Designer, Denim
Mar. 2019- Spearheaded designing on end-to-end product lifecycle of kid & baby denim product lines from concept to launch - Drove $711K in sales Q3 22 for baby products, +35% sales increase through data driven design process and collaborative workshops - Initiated new product strategy addressing customer needs achieving 33% growth in baby denim product - Collaborated with cross-functional partners and stakeholders on problem-solving business and customer needs
Apparel Product Designer, Denim
Global Brands Group (Member of Fung Group)Apparel Product Designer, Denim
Apr. 2017 - Feb. 2019- Designed and developed a women's seasonal fashion collection for multiple retail channels, overseeing the design process from concept to production - Conducted market and customer research and identified key trends and customer challenges for each retailer - Collaborated with product development and technical team on creating and iterating prototypes
Apparel Product Design Assistant
Rosetta GettyApparel Product Design Assistant
Jan. 2017 - Feb. 2017Greater New York City Area
Apparel Product Designer
Fung GroupApparel Product Designer
Oct. 2015 - Oct. 2016- Designed and developed ‘Victoria Beckham x Target’ collaboration collection and created high-fidelity illustration for marketing booklet - Collaborated closely with design leadership from concept to launch, identifying target customers and creating storyboards - Maintained product design library and managed product specification guide
Product Design Intern, Women's RTW
DEREK LAM 10 CROSBYProduct Design Intern, Women's RTW
Dec. 2014 - May. 2015New York, NY
Product Design Intern
We Were Once FiendsProduct Design Intern
Aug. 2014 - Nov. 2014Greater New York City Area


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Product / UX Designer
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