Time Inc.Research & Consumer Insights Intern
Jun. 2014 - Aug. 2014greater new york city area• Assisted in the preparation of research reports for magazine and bookazine cover testing as well as initial concept testing across Time Home Entertainment Inc. brands; Facilitated analysis of questionnaire results, including verbatim responses • Analyzed the results of a Time Warner Retail Buyer study regarding consumer habits and their relationships with TIME, People, Life, National Geographic, Southern Living, and Cooking Light magazines; Produced a presentation with conclusions • Participated in Time Inc.’s intern career development seminars along with presentations about trends in the media industry and recent key findings generated by the Research and Insights team • Collaborated with fellow interns to pitch mobile/tablet applications that utilize proprietary Time Inc. content repositories and appeal to the Millennial user demographic