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Network Power<100 people
Roles
💸50%
Marketing
👍50%
Sales & BizDev
Geos
🇦🇲50%
Armenia
Work Background
EdeelyHead of Operations
Aug. 2022 - Mar. 2023Limassol, Limassol (Lemesos), CyprusAs the Head of Operations at Edeely, I oversee various departments' planning, control, and optimization, including marketing, HR, customer success, and operational costs. I work closely with the marketing team to develop and implement effective marketing strategies, such as product marketing, social media, PR projects, and partnerships. I am also involved in the HR department, hiring new team members and acquiring tutors. My role in customer success ensures that students and tutors have a positive experience by overseeing the operations of the tutors and student operations and customer support. Additionally, I take an active role in managing and controlling operational costs to ensure sustainability and profitability for the organization.
Clarity Supply CoPartner
Dec. 2020Limassol, Limassol (Lemesos), CyprusProduct Research & Strategy team - Full-cycle Product Management Outsource - User Research / Customer Development - B2B Lead generation & Sales - Quick product soft launch
MegaLabsProduct Marketing Manager
Aug. 2017 - Sep. 2020Product Marketing Manager - Lead and execute Marketing strategies for Growth MegaFon Bank: increase in card issuance by 25%, growth MAU of Bank app by 90К > 330К, growth monthly cards spending (cashback and others engagement programs/tools)
- Developed marketing and communication strategy of MegaFon Bank and IoT product (Life Control brand)
- Build working processes with advertising agencies and suppliers - Started the remote process to card issue with phone-based selling channel
- Launched more than 5 Federal advertising campaign with mix channels (digital, 360, TV) - Conducted more than 10 qualitative and quantitative researches -Launched CRM program and email marketing channel - Head of Marketing department with 4 people team — designer, CRM marketing specialist, web and product analytics
beeline RussiaProduct Manager
Dec. 2015 - Dec. 2016- Developed and launched four partnership projects using a white-label approach.
- Managed teams, plans, suppliers, and budgets to ensure successful project execution.
BBDO WorldwideDigital Manager
Nov. 2014 - Dec. 2015- Developed over 10 unique project concepts and communication strategies in the digital domain for the agency's clients.
- Managed the development of advertising products in collaboration with agency specialists and external contractors.
- Oversaw the production process for shooting digital commercials.
- Created project timelines and budgets.
POSSIBLEAccount manager
May. 2012 - Apr. 2014- Managed the development of advertising products, including promotional websites, mobile apps, games, media banners, and videos (OLV/TV).
- Developed project timelines and budgets.
- Participated in the launch of over 20 federal advertising campaigns for SunInBev, Unilever, PepsiCo, and other clients.