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Work Background
President & Chief Revenue Officer
Automated Retail TechnologiesPresident & Chief Revenue Officer
Apr. 2023United StatesAutomated Retail Technologies Just Baked Smart Bistro delivers great tasting food to consumers through intelligent kiosks within proximity of where they work, live, and play. The Just Baked Smart Bistro offers fresh oven-baked foods for Breakfast, Lunch, Snacks, Dinner, Desserts, as well as Healthy alternatives. The 50’ touchscreens bring the food to life and make ordering fast and easy.
Member Board of Directors
TEXAS REPUBLIC SIGNS, LLCMember Board of Directors
Feb. 2023Katy, Texas, United StatesWe are a rapidly growing sign company located in the heart of Houston, Texas. We are so excited that you've chosen to visit our website. TRS is a highly recommended business, producing and installing high quality signage. Our commitment to total customer satisfaction has shown itself in our services- from design to permitting, fabrication to installation and maintenance. We provide a full range of business signs, retail signs, and church signs. Achieving customer satisfaction by exceeding client expectations is maintained by our dedication and love for a corporate culture that embraces a never ending commitment to superiority and uncompromising value. Texas Republic Signs is the one and only stop you need for all of your sign and signage needs.
Member Board Of Directors
PayrHealthMember Board Of Directors
Oct. 2021Austin, Texas Metropolitan AreaOsceola Private Equity backed Payr Health has been a leading outsourced provider of managed care contracting since 1994. The company has added traditional revenue cycle management (“RCM”) capabilities such as billing and coding to serve healthcare provider groups of all sizes. Payr Health brings these services together to offer a unique full-cycle revenue management service that helps providers maximize revenue from the point of contract establishment through billing and collection when services are provided. Payr Health serves healthcare and DME providers across many different specialties and geographies, making a sophisticated upmarket set of services accessible to middle and lower middle market healthcare providers. The company’s services generate a compelling return on investment for customers through higher reimbursements and access to new insurance company membership.
Chairman of the Board
National Automatic Merchandising AssociationChairman of the Board
Jul. 2020 - Jun. 2021Arlington, Virginia, United StatesServed as a trusted advisor to the CEO in developing the strategic plan, approving the annual budget, and leveraging analytics to drive results. Built strategic relationships with funders, partners, and stakeholders which represent $31B of U.S. vending and refreshment services industry. Drove business success and retained key staff during the pandemic. Highlights: ➥ Strengthened financial health by generating substantial annual revenue through intensive fundraising. ➥ Delivered executive and management coaching to optimize advocacy, education, event, and business strategy.
Member Board Of Directors
REFINED METALS CorpMember Board Of Directors
Oct. 2019British Columbia, CanadaRefined Metals Corp (CSE: RMC | OTC: RFMCF | FRA: CWA0) is a junior mining company dedicated to identifying, evaluating and acquiring interests in mineral properties in North America. Refined is currently focused on the exploration and development of its three properties, the Lac Simard Lithium Property where it holds an option agreement to acquire 100% of the 5,571 hectares of land, the Rose Property a prospective exploration stage silver-gold-copper-zinc property located near Kamloops, British Columbia, and the Horizon South Property, a lithium focused project located in the highly endowed Big Smoky Valley basins in Esmeralda County, Nevada with ~7,900 acres.
Chief Executive Officer
Threeboysstrong, LLCChief Executive Officer
Sep. 2019Austin, Texas Metropolitan AreaAs CEO & Executive Consultant, deliver business transformation across people, processes, and technology by collaborating with cross-functional teams in strategy development, rapid growth initiatives, M&A, capital campaigns, business recovery, and talent development. Drove success across diverse industries: Manufacturing, Healthcare, Technology, Food Science, Supply Chain, Cannabis. Highlights: ➥ Launched PLNTSOP through a series of M&A’s and served as CEO and Chairman in defining strategy and roadmap to deliver rapid growth for consumer products. and capture a multi-national footprint ➥ Increased market share by forging relationships to represent $100M+ in brands and won distribution agreements with two distributors with 1.5M North American addresses within the first 30 days. ➥ Captured $75M for a manufacturing PPE while leading a 120 sq. ft. construction initiative. ➥ Elected to Board of Directors and raised $2.8M in seed capital for Chemesis International, Inc. ➥ Raised $25M+ for startups and leading an SPAC ($25M enterprise value) for Healthcare to public market. ➥ Maximized client success following the Founder’s exit by planning a financial restructure, completing design and manufacturing, and designing GTM strategies to expedite growth and success.
Strategic Advisor
Accent Food ServicesStrategic Advisor
Sep. 2019 - Dec. 2020Pflugerville, TexasServe as an advisor to the Board & CEO supporting business strategy, relationships, and Industry.
Chief Executive Officer
Accent Food ServicesChief Executive Officer
Dec. 2014 - Dec. 2019Pflugerville, TXAudax Private Equity backed Company Quickly promoted to CEO and Chairman to shape and optimize people, processes, and products for rapid revenue growth. Oversaw strategy, planning, and leadership training governing the execution of the product portfolio and leading the organization to sustainable growth. Built, developed, and inspired top cross-functional teams enabling a culture of diversity, inclusion, customer service, and innovation. Highlights: ➥ Led the organization to achieve 6x (37%) top line growth and 63% EBITDA growth through creative sales strategies, repeatable processes, and lucrative acquisitions. ➥ Enabled long-term success and growth by recruiting, grooming, and coaching a dynamic leadership team. ➥ Inspired transformation and growth following critical change by leading the integration of four acquisitions. ➥ Recognized as thought leader in the industry and served as Consumer Markets workstream lead for NAMA launch of the Executive Forum Series in 2016. ➥ As Managing Partner, achieved 13.7x multiple during exit while expanding the company to 11 states, managing 24 acquisitions, and securing 28.5K+ points of distribution. ➥ Earned multiple awards and recognition such as National Automatic Merchandiser Association Person of the Year, KPMB Top 40 Entrepreneurs of the Year, and Automatic Merchandiser Pro’s to Know.
Vice President of Sales
Accent Food ServicesVice President of Sales
Sep. 2013 - Dec. 2014Austin, Texas Metropolitan AreaLead Sales Organization to include prospecting to contract execution. Oversight for organization process and design. Over (18) month period in role my team over delivered plan by 20% with significant profit, revenue growth, while maintaining a 97% customer retention rate. At the same time integrated new team members as well as saleforces.com to drive sales pipeline and process. I was promoted from this role to President/CEO at Accent Food Services.
Vice President National Sales
The Coca-Cola CompanyVice President National Sales
Nov. 2010 - May. 2013Greater Atlanta AreaHired to develop sales processes, innovative branding and marketing strategies, and business development initiatives to drive market dominance and revenue growth. Built, developed, and led a top sales team of 13. Highlights: ➥ Maximized profits and enabled innovative product development by migrating from public to private sector. ➥ Led sales organization to increase total revenue by 26% and achieve 130% to annual sales plan by defining best practices in prospecting, lead generation, pipeline development, negotiation, and closing deals. ➥ Enhanced new business development by integrating process flows and building pipelines through Salesforce. ➥ Built, developed, and led a diverse sales organization to deliver $1.6B in revenue and $100M in annual volume following the integration of five independent organizations. ➥ Accelerated sales growth and captured market advantage by partnering with executive leadership to define sales processes, GTM strategy, and commercial bundle for the Refreshments Vending business. ➥ Selected to lead Away from Home organization design, sales strategy, and GTM plan to capitalize on periods of critical change following the acquisition of U.S. Bottlers through integration of five operating companies ➥ Led a highly diverse team of Executive Sales Leaders ➥ Delivered 2011 Business results by over delivering volume (+7.2%) to plan, (+3.2%) to prior ➥ Delivered 2011 profit growth of (+5.7%) to plan with OPEX savings (+17.3%) to prior ➥ Successfully renewed 95% of customer agreements while acquiring over 2MM annual measured cases
Vice President of Sales
The Coca-Cola CompanyVice President of Sales
Dec. 2008 - Nov. 2010Atlanta, Georgia, United StatesAs VP of Sales, Whole Sale, East Business Unit, Reimagined and modernized core wholesale business channels, developed new sources of revenue, and strengthened wholesale business to enhance omnichannel strategy, secure future growth, and increase enterprise value. Built strategic partnerships with retail partners, increased brand alignment and engagement, secured a pipeline of new business development opportunities, and expanded new accounts and distribution channels. Merged two business units. Highlights: ➥ Boosted growth for 40%+ of North American Business leading cross-functional teams through highly successful forecasting, sales tools and strategies, packaging, merchandising, and new product launches. ➥ Maximized success for a $250M annual budget and $100M in capital assets. ➥ Increased sales and business growth by leading a digital transformation vending strategy platform across North America. Oversaw business case design, technology development, and GTM strategy. ➥ Managed a $10M acquisition consolidating 22 sales centers into one streamlined call center; delivered $2.9M+ in annual savings while maximizing efficiency, performance, quality, and service.
Vice President of Sales, Great Lakes Region
Coca-Cola EnterprisesVice President of Sales, Great Lakes Region
Aug. 2005 - Feb. 2007Business Unit Vice President, Sales – Great Lakes Business Unit, Cincinnati, OH (9/05-3/07) Appointed to this newly created position during company reorganization to provide long-term strategic direction, business planning, and leadership for 4 Sales Directors, 1 Project Coordinator in 5-state region generating $328MM in revenue. Lead cross-functional teams across North American operations. Lead new product launch initiatives – forecasting, sales strategies/tools, packaging, merchandising. Control $100MM in capital assets and $250MM annual budget. Negotiated new marketing agreements with key customers including the Detroit Redwings, The Ohio State University, Bowling Green State University, and others. Projected additional sales revenue: $12.5mm. Recruited, selected, and trained a team of directors and professional sales organization. Named to National Executive Steering Committee for Customer Planning & Development.
Director of Key Accounts
Coca-Cola EnterprisesDirector of Key Accounts
May. 2003 - Aug. 2005Director of Key Accounts – Tri-State Division, Cincinnati, OH (5/03-8/05) Directed initial development of 5-member team accountable for developing and maintaining relationships with 1,000 major accounts across the country. Owned the cold drink sales and customer retention process. Personally managed 24 major customers while providing leadership and direction for all national account relationships. Accountable for $78MM in revenue and $36MM in profit annually. Managed $375K marketing budget. Played key role in growing sales volume 11% with Sodexho, the leading provider of food services in North America. Delivered gross profit increase of 19.4%. Grew sales volume with Total Compass nearly 5% while increasing gross profit nearly 2%. Negotiated new 5-year agreements with HDS Services, Marco’s Pizza (134 stores across 9 states), and Jet’s Pizza (113 stores in 5 states), Donato’s Pizza (stores in 4 states). Combined annual revenue from these 3 accounts: $5.2mm.
Commercialization Director, Revenue Growth Management
The Coca-Cola CompanyCommercialization Director, Revenue Growth Management
Feb. 1995 - Dec. 2008Recruited into a brand new position to deliver long-term strategic planning to optimize success across diverse business segments and technology platforms. Designed business growth plans enabling retailers and vendors to increase sales revenue through next generation technology, innovative promotions, and consistent selling tools. Highlights: ➥ Delivered digital transformation advancing sales capability, reducing waste, and improving customer service. ➥ Increased market share from 21% to 50% by co-leading a long-term consumer based technology solution business case, pilot, and implementation for Vending Operations. ➥ Delivered $10M+ (9% increase) in revenue growth and saved $155K+ in recurring annual expenses by developing and launching an innovative new pricing strategy which was adopted across the enterprise.

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