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Digital Transformation for HR Operations: Process Digitalization & Automation Systems
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Work Background
StactoryFounder & Director
Jan. 2023GuatemalaScaling businesses through operational systems and productized services. As founder and director of Stactory, I lead a multidisciplinary team focused on helping businesses grow sustainably by building the operational backbone they need to scale. We specialize in structured, productized services that transform how companies manage their operations, from finance and customer success to digital transformation and team development. Through Stactory Academy, we also train the next generation of operational specialists and digital professionals across Latin America, bridging the gap between strategic planning and real execution. With a strong belief in clarity, systems, and continuous improvement, my work is driven by impact: whether it's creating scalable service frameworks, optimizing workflows, designing operational dashboards, or helping business leaders on how to grow without burning out. If you're building a business that’s ready to grow beyond yourself, let’s connect!
YaloAgile Lead
Aug. 2022 - Aug. 2023Responsible for measuring performance and optimizing the productivity of product teams. Tracks completion, cycle time, and project delivery. Conducts recurrent reviews to ensure well-defined plans and effective approaches. Facilitates continuous team improvement to recurrent methods and standard measurement.
Core Code ioOperations Advisor
Mar. 2022 - Jun. 2023Advise the company on program operations and productization to scalability, through the creation of standards, process, and performance dashboards to increase the reach and impact of ed-tech programs.
YaloProduct Project Manager
Aug. 2020 - Aug. 2022Partner with Product Managers and Development teams to create a drive across Product teams for continuous improvement, through the use of standard processes and templates for product development, and performance management frameworks.
Honduras.comOperations Consultant
Aug. 2020 - Dec. 2020-Definition of operational processes and performance documentation.
-Definition of the financial processes and reports.
-Definition of team needs, job descriptions and recruiting.
Guatemala.comChief Operating Officer
May. 2018 - Jul. 2020Guatemala-Definition & performance analysis of processes.
-Definition of action and strategic plans to optimize results in the production performance.
-Financial planning and budget management.
-Payroll planning and management.
-Financial process monitoring in billing & collections.
-Definition and monitoring of HR strategy.
Mundo.comFinancial Business Analyst
Oct. 2015 - Jul. 2017-Digital advertising revenue management.
-Operational cost management.
-Registration and management of financial operation (incomes and expenses).
-Profitability analysis and distribution of operating profits.
-Payment of salaries and operating expenses.
Clasificados.comDirector Of Financial Planning
Sep. 2015 - Sep. 2016Guatemala-Creation and management of operating budgets.
-Registering of information for financial reports of profit and loss (P&L).
-Payroll payments and cost of services management.
Guatemala.comFinancial Director
Mar. 2015 - May. 2018Guatemala area-Financial statements management.
-Budget planning and management.
-Payroll and operative cost management.
-Resources planning and management (talent, tools and services).
-Office administration management.
XYZ NetworkFinancial Director
Apr. 2014 - Aug. 2015Guatemala-Budgeting and cost management.
-Incomes and collections management.
-Operational planning (recruitment, services and tools).
-Financial statements management (P&L, balance sheet and cash flow)
-Earning reports managements and profit sharing.
XYZ NetworkChief Operating Officer
Jan. 2012 - Apr. 2014Guatemala-Define and test operational processes.
-Recruitment process planning and management.
-HR Management and payroll operation.
-Register and management of incomes, cost and expenses.
-Operational resources management (people, systems and services) for the following projects: Starmedia.com, Orange, Noticias.com, Descargas.com, Auto Bytel, Car.com, Bluekite, etc.).
XYZ NetworkOffice Administrator
Dec. 2010 - Jan. 2012Guatemala-Facilities management.
-Payment of services and financial registration.
-Recruitment and selection of the operational team.
-Payroll operation and documentation.
Regilete NetworkWeb Content Editor
Jan. 2005 - Dec. 2010InternetResearch, writing and post of contents optimized for SEO in different blogs:
-Blogdemusica.com (Music trends and news)
-Blogreggaeton.com (Reggaeton trends and news)
-Lamusicatop.com (Latin music trends and emerging artists news)
-Videoyletra.com (Music videos with lyrics)
-Molotera.com (Trends and news for Guatemala)
Stactory
Guatemala
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