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Work Background
Marketing Operations Specialist
Bluserena Hotels & ResortsMarketing Operations Specialist
Nov. 2023Italy, Pescara• Temporary coordination of multidisciplinary teams to guarantee the fulfilment of tasks and deadlines in specific projects. • Supporting in corporate events logistics and coordination, ordering and tracking physical assets. • Management and supervision of brand image and online reputation. • Management and control of merchandising stock to strengthen brand identity. • Cultivate strong relationships with suppliers, ensuring high-quality deliverables within budget. • Ensure deliverables like graphics, gadgets, prints, materials or files are finalized on time. • Use and improve workflows in Zoho Projects, Notion, and SharePoint.
Social Media Manager
Pomilio BlummSocial Media Manager
Jun. 2022 - Aug. 2023Italy, Pescara• Led B2B marketing strategies and content creation across social media and digital platforms. • Managed editorial content for a monthly newsletter with 60K+ international subscribers. • Executed multi-channel campaigns, driving 7K+ entries for the Lorenzo Natali International Prize through Meta and Google Ads. • Utilized data insights to refine content strategies, enhancing engagement and conversion rates. • Use and improve workflows in Basecamp, Trello, and Google Drive.
Lead Generation Analyst
VerisureLead Generation Analyst
Jan. 2021 - Dec. 2021Argentina, Buenos Aires• Developed and optimized content strategies for LinkedIn, email marketing, and website. • Google Ads, Taboola, and Outbrain campaigns tracking, ensuring performance-driven execution. • Analyzed and reported on campaign performance, making strategic adjustments for better ROI. • Supported lead generation analysis and reporting to refine acquisition strategies.
Social Media Manager
EncenderSocial Media Manager
Oct. 2019 - Apr. 2021Argentina, Buenos Aires• Developed and executed LinkedIn and social media strategies, managing a community of 30K+ followers. • Collaborated on executive thought leadership content for LinkedIn and X (Twitter). • Conducted social listening, brand reputation monitoring, and crisis communication management. • Organized and supported industry events, strengthening brand positioning.
Community Manager
EncenderCommunity Manager
May. 2019 - Dec. 2020Argentina, Buenos Aires• Generation of the editorial plan. • Content writing and publication. • Coordination of tasks with the team. • Events coverage. • Metrics reports.
Art Direction Assistant
FarmacityArt Direction Assistant
Apr. 2019 - Apr. 2019Ciudad autónoma de Buenos Aires, ArgentinaArt direction assistance for a social media campaign for beauty and hygiene products.
Digital Communications Intern
Radio MitreDigital Communications Intern
Jun. 2018 - Dec. 2018Buenos Aires, ArgentinaCopywriting for social media posts

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