With over 35 years of experience in diverse industries and markets, I am a Marketing Consultant and Group Marketing and Business Development Director at Ezz Elarab Automotive Group, previously a CMO at United Media Services (UMS) and a Revenue Growth Management Consultant. UMS is a leading integrated media and marketing solutions provider in the Middle East and Africa, serving clients across various sectors and channels.
I help businesses grow and optimize their revenue potential by developing and executing effective strategies, enhancing organizational capabilities, and mobilizing cross-functional teams. I have a proven track record of delivering results in challenging and competitive environments, leveraging my expertise in product portfolio assessment, global business development, sales team productivity, market vulnerability assessment, and commercial leadership. I also enjoy coaching and mentoring SMEs and aspiring leaders, sharing my insights and best practices from my extensive and multicultural background.More...