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Sarah Francomano
Senior Partner @Public Relations
Verified
With 20+ years at the forefront of integrated communications and media strategy, I help brands break through the noise, protect their reputations, and connect with the audiences that matter most. I’ve led strategy for some of the world’s most respected organizations—PwC, EY, Salesforce, Panera, Gatorade, Syracuse University, and Icelandair, among many others—helping them tell timely, targeted stories that build credibility, trust, and loyalty. What sets me apart is my ability to combine: Strategic media counsel rooted in a decade of broadcast journalism Integrated PR campaigns that span digital, experiential, and influencer Corporate, crisis, and reputation management for complex, fast-moving issues Thought leadership platforms powered by data and AI-generated insights I’m also a champion of generative AI within communications—helping clients and teams harness its potential to improve efficiency, personalize messaging, and unlock new storytelling opportunities without compromising creativity or credibility. Whether it's shaping the narrative, managing a moment of risk, or launching something new, I build communications that work in today’s media landscape—and tomorrow’s.More...