Wiresoft AG
Company Employees
Nadir Iqbal
Marketing Director @Brand Marketing, Communication Content & Copywriting
Verified
Senior Marketing Leader | 15+ Years of Experience - Proven expertise in strategic marketing, brand transformation, and consumer engagement across the Middle East & Africa. - Led the development and execution of comprehensive growth marketing plans, driving brand expansion and market penetration. - Core competencies: - Strategic marketing & brand communication - Content marketing & storytelling - Brand & Communication Marketing - Sector and Segment deep dives - Consumer-centric, data-driven decision-making - Team leadership & high-performance culture building Multi-channel campaign execution & ROI optimization - Deep understanding of consumer trends, insights, and behavior analysis to craft impactful marketing strategies. - Successfully launched a Luxury Italian Brand in the U.S. market for a startup. - Led marketing for a major European luxury brand across the Middle East & Africa. - Developed real estate propositions for leading luxury brands. - Consulted businesses in the subcontinent on distribution and market entry strategies. - Spearheaded content strategy for a leading luxury car aggregator and a luxury bikini brand. - Executed major brand projects, from digital customer acquisition to large-scale brand activations. - Passionate about crafting compelling brand narratives and delivering tangible value to customers and stakeholders. I bring this expertise to the table— delivering impactful marketing strategies that drive brand growth and business success.More...