Richard Tso, as the Director of Product Marketing at Microsoft, you are responsible for overseeing the development and execution of marketing strategies for Microsoft's products. This includes identifying target markets, setting pricing strategies, and working with other departments to develop effective promotional materials. You also play a critical role in understanding customer needs and trends, using this information to guide product development and positioning. Your goal is to optimize the performance and profitability of Microsoft's product portfolio, while ensuring that our offerings meet the needs and expectations of our customers. Your leadership and strategic thinking are essential to maintaining Microsoft's position as a global leader in technology solutions.More...
Ed Sumner
Digital Media Executive
Verified
Ed S. Sumner is a digital media executive with over 11 years of experience, including 8 years in management, leading digital strategy, operations, and revenue growth across renowned brands. He has a proven track record of modernizing business systems, optimizing performance metrics, and driving audience development.
As Chief Operating Officer at Sumner Communications, Ed spearheaded digital transformation initiatives, overseeing system migrations, data consolidation, and operational efficiency improvements for B2B wholesale platforms. Previously, as General Manager at LoveToKnow, he led strategic growth efforts, product development, and revenue optimization, successfully launching new verticals and exceeding financial targets in a fully remote environment.
During his tenure at Condé Nast, Ed held multiple leadership roles, including Executive Director of Ad Product Strategy & Operations, where he developed and launched innovative ad solutions across premium brands such as WIRED, GQ, Vanity Fair, and The New Yorker. His expertise spans digital advertising, social media, branded content, and audience analytics, making him a go-to resource for data-driven decision-making.
Ed holds a B.S. in International Business with a minor in Asian Studies from Pepperdine University and is a Certified Scrum Product Owner (CSPO). His native language is English and he is conversational in Mandarin. Recognized for his achievements, he was awarded WIRED’s Q4 2015 Salesperson of the Quarter Award.More...
William Jewell
Copywriter and Creative Director@Freelance for various companies and organisations
Verified
I work extensively as a freelance Copywriter and Creative Director for various agencies such as Pixel Artworks, Identity, M, Capita and Mighty Fine generating, developing, pitching and delivering content, promos, immersive and projected experiences for clients ranging from Mercedes Formula 1, Philips, B&Q, Lloyds, NEOM to Guinness, NHS, the UN and Michael Kors.
Generating ideas is one of my favourite stages in the process and as well as copywriting I have written scripts for films, games and broadcasters such as BBC, Channel4, Huffington Post and SKY, including writing and directing Season 1 of the 'Horrible Histories' web spin-off and the children's BAFTA-winning interactive Channel 4 web drama/game 'Bow Street Runner' .More...