Marketing Director with 14+ years’ experience in digital marketing (agency side), specialising in strategy, team leadership, and ROI-focused campaigns. Working with clients across multiple sectors (E-commerce, Travel & Leisure, Hospitality, Luxury Brands, B2B / Professional Services, Not-for-Profit / Charities). Last agency was 10 years at CTI Digital, growing the Performance Marketing team from 1 to 17 people and delivering £2m+ annual turnover and 41% margin.
Recognised in the BIMA 100 (2019) and partnered with Facebook, Google, and HubSpot. Achievements include 203% revenue growth for an e-commerce client, 129% SEO traffic growth for a leisure client, and a 40% increase in donations for a not-for-profit.More...