I am a 30 year radio veteran including hosting number one morning show in Austin, Tx for 18 years.
Created, co-hosted and produced #1 sports podcast THEMOVE w/Lance Armstrong.
I have written for numerous publications including monthly column for Austin Woman for a decade.
Co-founder of Ferris Video app, later sold to Tinder
Co-founder Driveway Austin Motorsports academy
Founder Bikes for Kids which did over 2 million in bikes
Husband of 26 years, father of World Champion Wakesurfer, Raleigh HagerMore...
Alexa Matz
Copywriter & Branding
Verified
Over 14 years, I’ve had the privilege to work with various clients, on all kinds of projects. From public access TV, award-winning screenplays, punk rock videos, satirical marketing, home repair, catamarans, retail, F&B, trucking, all the way to high-end beauty & hair care. My job is to create captivating copy & content purposed with building authentic brand identities that speak not only to the customer but also to the client’s unique craft.
Most recently, as Creative Writer & head of all international copy, I spent nearly four years working alongside the Creative Director to tell the story of a world-renowned brand. During national commercial launches, we’d watch millions of viewers fall down precise funnels of conversion, becoming trusted legacy customers. Add on to that, an international audience rapidly growing at domestic’s heels, in 35+ nations, draped around the globe…with a 10% YOY growth… Economy of Words Reigned Supreme. It even awarded our team a 2020 Shortie Award for our hard work & innovative dedication.
Along with copy duties across all platforms, (emails, social posts, landing pages, blogs, ads, print, PR, [B2B, DTC, DR, B2C]) I produced launch campaigns, created scripts for social & broadcast, copy for YouTooz packaging, viral social media memes, & helped write a new brand guide. Collaborating with creative leads, across multiple departments. Together, we successfully established brand voice guidelines & devised a cross-platform training manual for internal use, external partnerships, sales, and/or branding initiatives.
In 2024, I transitioned back into freelance to focus on brands whose missions embody mindful approaches to both production & creative outreach. Most recently, launching, Hedge & Hearth Design. Dedicated to the cultivation of thoughtful properties who inspire meaningful growth. I believe by producing distinct, immersive, & considerate content, we can share stories and build brands that make even greater impacts. The mission is simple, Create Purpose.
In an increasingly artifMore...