Director of Marketing & Corporate Development@Volaris Group
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With over 9 years of experience in Marketing and Corporate Development, I am a strategic and creative leader who drives global brand recognition and growth. I bring diverse perspectives and experiences to any team, as I have lived and studied in two different countries.
As the Director of Marketing at Volaris Group, I spearhead global marketing initiatives supporting eight portfolios and 70+ business developers. I lead a cross-functional and award-winning team, scaling from inception with limited resources. I also provide internal support and coaching to 12 marketing leaders, optimizing performance and training programs. I am proficient in budget management, event marketing strategy, B2B marketing strategy, and corporate branding. I have also demonstrated my skills in website migration and redesign, branding, paid advertising strategy, and content creation, resulting in increased inbound lead conversion rates and improved user experience.More...