Helping organizations turn complex HR and workplace challenges into clear, effective, and lasting solutions!
People & Workplace Consultant with 20+ years of experience delivering impactful HR strategies, optimizing workplace operations, and driving transformation across FMCG, Tech, and Telecom sectors. Expert in streamlining HR processes, leading complex workplace projects, and creating engaging employee experiences. Open to remote consulting and project-based opportunities.More...
Sevgi Demir
Head of Growth & Marketing@Inveon - Digital Commerce Solutions
Verified
As Head of Growth Marketing at Inveon, I lead our performance marketing, conversion rate optimization (CRO), and SEO teams, driving customer acquisition, lead generation, retention, and revenue growth through comprehensive marketing strategies and go-to-market execution. With a focus on KPI-based, data-driven strategies, I support Turkey’s leading retail e-commerce sites in expanding their e-commerce sales volumes, developing effective campaigns aligned with each client’s growth goals.
I design and implement marketing strategies that optimize the entire customer lifecycle, from acquisition to retention and cross-sell/upsell, with the ultimate aim of maximizing revenue potential. My role is central to developing targeted lead generation campaigns through SEO, SEM, PPC, and paid media channels, establishing a steady pipeline of qualified leads. This approach ensures that our strategies are robust and adaptable across digital channels, creating measurable growth for our clients.
I bring a strong background in product marketing, growth marketing, and lead generation, particularly within the technology and e-commerce sectors. My experience includes a proven track record of building and executing successful marketing strategies that leverage key digital marketing tools and best practices to optimize campaign performance. Additionally, I manage C-level client relationships, ensuring alignment on strategy and KPIs to deliver impactful results.More...