Senior Digital Account Manager@Trungale, Egan + Associates
Verified
Dynamic and innovative digital account leader with a proven track record of driving omnichannel and digital strategies to enhance client success. His expertise spans across SEM/SEO, email marketing automation, and social media management, leading to significant lead conversion and revenue increases. Frederick is proficient in leveraging data analytics to optimize campaign performance and achieve cost reductions. With an MBA from Indiana University, he combines strategic acumen with business acuity, excelling in digital campaign planning and management. His skill set includes paid social media, content marketing, and distribution.
Areas of Expertise
Digital Marketing
Account Management
Client Relations
Strategic Planning
Campaign Management
Digital Advertising
Digital Strategy
Project Management
Stakeholder Communication
Cross-functional Collaboration
Budget Management
Market Research
Professional Experience
Trungale Egan + Associates (TE+A Marketing), Chicago, IL (2014 – Present)
Senior Account Director/Senior Digital Account Manager
Managed end-to-end processes for digital and traditional marketing campaigns.
Directed clients' digital roadmaps and branding efforts.
Oversaw sales and account tasks including lead sourcing, client presentations, and media proposals.
Established a 6-year track record of successful client campaigns specializing in financial services.
Doubled website impressions and increased page views by 150–200% for a retirement investment firm.
Achieved a 268% increase in website traffic and a 117% growth in blog followers, leading to over 4,500 content downloads and a 19.5% boost in lead-to-conversion rate for a wealth management firm.
Tripled membership from 12K to over 30K for a financial member benefit organization.
Generated a 120% increase in conversions and a 40% rise in qualified leads while cutting acquisition costs by 17% through advanced behavioral targeting.
Implemented a multi-channel content strategy resulting in a 250% increase in monthly conversion rates, a 30% uptick in organicMore...