With over 7 years of experience combining the roles of Product Manager and Business Analyst, I am a professional passionate about digital product development. I have experience in various areas, including the financial sector, marketplaces, and the food industry.
As a Product Manager, I have led cross-functional teams to develop and launch innovative products in different segments. I have worked on challenging projects in the financial sector, where I enhanced digital solutions to improve user experience and drive operational efficiency. I also had the opportunity to work in marketplaces, where I developed growth strategies and improved the platform to increase conversion and customer satisfaction. Additionally, in the food industry, I led the development of digital products to facilitate the shopping experience and promote customer loyalty.
My experience as a Product Analyst in each of these areas has provided me with a solid foundation in data analysis and the extraction of meaningful insights. I use tools and techniques to collect, interpret, and communicate relevant data to stakeholders, contributing to strategic decision-making and continuous product improvement.
With skills in growth hacking and product-led growth, I adopt a metrics-driven approach to drive product growth and enhance user experience. I identify user acquisition opportunities, optimize conversion funnels, and create engagement strategies specific to each sector, resulting in increased revenue and customer satisfaction. I have also been developing my skills in the field of Generative AI, driving product experimentation.
I am always looking for stimulating challenges and opportunities to collaborate with talented teams in developing digital products that positively impact users’ lives. If you are looking for a committed, results-oriented professional passionate about product development, I would be delighted to connect and discuss future collaborations.More...