Dynamic growth marketing executive with 15+ years of proven success leading high-performing teams, scaling businesses, and delivering measurable ROI. A strategic thinker and creative force, I blend bold ideas with sharp insights and data-driven precision to build campaigns that drive awareness, acquisition, engagement, retention—and revenue. From strategic planning and budgeting to campaign execution and real-time performance optimization, I bring full-spectrum marketing expertise with a results-first mindset.
Currently lead centralized marketing strategy for the company’s flagship division, overseeing initiatives across a diverse product portfolio—including a leading social media app, AI-driven conversational tools, brand sentiment platforms, and influencer/content marketing solutions. Deep experience across B2B and B2C, with specialties in event marketing, subscriptions/paywalls, research offerings, and paid/native content.
Track Record: 20+ years of creating innovative, actionable, and measurable marketing campaigns that drive sales, generate leads, and increase customer engagement and revenue.
Digital Leader: Expert in all digital and web marketing mediums, with a focus on audience psychology and capitalizing on intent signals.
Benchmarking & Best Practices: Developed and implemented a “marketing campaign playbook” with standardized templates, resulting in faster execution and higher ROI.
Measurement-Minded: Designed division-wide measurement standards and analytics methodologies to optimize campaign performance with real-time adjustments.
Customer Engagement: Delivered double-digit growth in app downloads and D30 retention rates, while doubling the marketable database with new editorial products.
Analytics, Data & ROI: Expert in MMM analysis, focusing on CAC and LTV, delivering post-campaign analysis and ROI insights to C-suite executives.More...
Alexander Naumenko
Senior iOS Developer@Techspire
Verified
With over 15 years in iOS development, I bring deep expertise from Objective-C (MRC, ARC) to Swift, including SwiftUI over the past three years. Skilled in modern Swift Concurrency (async/await, actors) and highly experienced in GCD, I have hands-on experience across diverse iOS frameworks, including Core Data (multiple contexts), Realm, animations, payment integration, background modes, and notifications. My specialization includes audio & video handling, ARKit, and SceneKit.
Proficient in building complex UIs through XIBs, Storyboards, programmatic layouts, and SwiftUI, I can adapt to various design requirements using native constraints and libraries like EasyPeasy and SnapKit. Additionally, I have experience in .NET and backend development, equipping me for comprehensive, cross-functional projects.
Ready to tackle advanced challenges and lead substantial projects.More...
Jasper van Rijckevorsel
Head of Engineering@Good Inside
Verified
Jasper van Rijckevorsel is a highly experienced engineering executive currently serving as the Head of Engineering at Good Inside, a technology-driven company. He possesses a deep-rooted understanding about the technological aspects of business operations, which he uses to foster innovation and drive productivity within his team. Prior to his role at Good Inside, Jasper has had an impressive career journey in the tech industry, holding various engineering and leadership roles in numerous companies. His expertise lies in areas such as software development, product management, and strategic planning. Jasper's strong leadership skills, coupled with his passion for technology, continue to fuel his commitment to enhancing operational efficiency at Good Inside.More...