Helena Rintha Sari is an accomplished screenwriter and copywriter with nearly twenty years of experience across a television station, a production house, a national theme park, an e-commerce, and most recently, the multinational advertising agency Ogilvy. Known for her compelling narratives and innovative storytelling, Helena has contributed to numerous television drama programs, digital content, and high-profile advertising campaigns. Her work encompasses a wide range of writing forms, including screenplays, advertising scripts, copywriting, musical drama scripts, and creative concept development.
She is especially passionate about integrating diverse themes into a cohesive concept. A notable example is her work on the Kecap ABC Exploresep campaign, where she skillfully combined messages of gender equality, cultural identity, and brand storytelling into a unified narrative.
Helena holds a Master’s degree in English Literature from Sanata Dharma University in Yogyakarta, Indonesia. She is currently developing a new Instagram platform to share insights and inspiration related to her expertise in film and television, particularly in relation to mental health.More...