Data-driven Growth Analyst with a strong focus on e-commerce performance, customer behavior, and scalable experimentation.
I currently work at Tottus (Falabella Group), where I analyze full-funnel performance (traffic → conversion → purchase), identify friction points, and drive measurable improvements through CRO, analytics, and experimentation. My work spans Adobe Analytics, SQL, dashboards, and cross-functional collaboration with product, marketing, and ops teams.
Alongside my full-time role, I’m building LOIIAL, a Loyalty-as-a-Service SaaS focused on helping physical businesses capture offline data, increase retention, and turn everyday purchases into engaging, gamified experiences (points, missions, rewards, and insights).
I’m especially interested in:
• Growth strategy & experimentation
• Retention & loyalty systems
• Data → insight → action loops
• AI & automation (n8n, agents, workflows)
• Building products from MVP to scale
Always curious, highly execution-oriented, and motivated by turning complex data into simple, high-impact decisions.More...
Bastian Salvo
Key Account Manager
Verified
Líder Comercial y de Supply Chain con más de diez años de experiencia en consumo
masivo, retail, foodservice, logística, abastecimiento y gestión comercial. Con
trayectoria comprobada en la conducción de equipos de alto desempeño, la gestión de
cuentas estratégicas, la negociación con proveedores nacionales e internacionales y el
diseño de estrategias comerciales alineadas a los objetivos de la organización. Posee
una sólida experiencia en category management, desarrollo de productos, sourcing
regional y planificación operativa en diversos mercados de Latinoamérica.
Reconocido por un enfoque proactivo, analítico y orientado a resultados, con una
fuerte capacidad para impulsar iniciativas estratégicas, optimizar procesos y fortalecer
la colaboración transversal.More...
Ximena Barrientos
Ingeniero comercial
Verified
Ximena Barrientos, an accomplished Commercial Engineer, has demonstrated exceptional skills in strategic planning, project management, and business development. With her extensive knowledge in finance and marketing, she has successfully led teams to achieve business objectives and drive growth. Her expertise in analyzing market trends and implementing innovative solutions has significantly contributed to the success of her projects. Ximena's leadership and problem-solving abilities make her a valuable asset in any business setting.More...