As a Senior Industrial Designer, Howie Balch is responsible for creating and developing concepts and specifications that optimize the function, value, and appearance of products and systems. He is tasked with enhancing the user experience by making products more comfortable, safe, and aesthetically pleasing. Balch's role involves research, brainstorming, sketching, model making, and prototyping. He also collaborates with engineers, marketing, corporate strategy, and production personnel to develop and execute these concepts. Balch's expertise in industrial design principles, creative problem-solving, and project management has contributed to the successful launch of numerous products.More...