With over 20 years of experience at the forefront of communications and digital mediums, consistently delivers creative and innovative solutions across content, social, and digital platforms.
I've worked with leading global brands like TikTok, LEGO, Airbnb, Mars and Subaru. I'm passionate helping small businesses build their online profile and have helped countless businesses achieve growth, success and strong ROI.
As part of the "socially native" generation, I’m a creative thinker and marketing strategist with a proven track record. In my career, I’ve successfully built and scaled social and content divisions within two national agencies, increasing revenue by 157%, expanding teams by 200% while maintaining 100% staff retention, and securing a 75% new business strike rate.
Today, as Co-Director of In The Making and Head of Digital and Content, my focus is on growing my own agency and helping clients build their brands. I thrive at the intersection of creativity, business objectives, and insights - ensuring that campaigns embed our clients’ brand stories into contemporary culture across all channels.More...