With 25+ years of board-level experience across machine learning, B2B SaaS, media, music, sport, and gaming, I help businesses innovate, adapt, and thrive. I’ve led and scaled companies internationally – from startups to corporates – and now advise founders and senior teams on how to embrace transformation and unlock new growth.
Through my consultancy, Digital DNA LLP, I work with businesses in three ways:
• Advisory – strategic and operational guidance, including leadership coaching.
• Fractional CxO – injecting hands-on experience into your team (COO, CSO, CPO).
• Project leadership – leading innovation projects and market validation work, backed by a trusted network of experts.
I’m also an Advisor at Bristol Innovations, where I support the senior team in connecting the University of Bristol with forward-thinking businesses.
I believe in the power of ideas, creativity, and collaboration to drive meaningful progress.More...