Strategic Marketing Leader | Demand Gen & Paid Media Specialist | Funnels, Webinars, Email, Ads@TabithaNaylor.com
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Marketing professional with 15+ years of experience supporting B2B and financial services organizations across campaign execution, demand generation, paid media, email marketing, and performance reporting.
I work with companies that need experienced marketing support without the learning curve. Whether improving lead generation, strengthening campaign performance, supporting webinar initiatives, refining email strategy, or bringing structure to ongoing marketing efforts, I step in and execute.
Recent results include:
1. Increased marketing qualified leads 99% year over year
2. Supported paid media campaigns generating 400+ webinar registrations
3. Managed multi-channel demand generation across paid media, email, and content
4. Led large-scale email initiatives reaching 2.5M+ contacts
5. Built and optimized marketing funnels, CRM workflows, and reporting frameworks
I combine strategy with hands-on execution. I don’t just advise - I build, launch, refine, and optimize.
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Most Common Services / Marketing Support
1. Campaign execution and optimization
2. Paid media management and performance improvement
3. Email marketing and nurture programs
4. Webinar marketing support
5. Lead generation initiatives
6. General marketing management
7. Short-term projects or ongoing contractor support
If you need experienced marketing support that can contribute quickly and improve results, I’d be glad to connect.
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A link to my current portfolio can be found here:
https://docs.google.com/document/d/1Mp7xdOdFF_A7qLVV7aYm5GsyVP6ldKock9pRWXXvIgM/edit?usp=sharingMore...