Marketing leader who thrives in fast-paced environments, with a strong focus on event management and integrated campaign execution. Experienced in driving brand growth, product adoption, and customer acquisition within competitive SaaS markets. Skilled in product marketing, including positioning, messaging, and go-to-market strategy for new feature launches. Known for building effective customer retention programs through lifecycle marketing and personalized campaigns, improving renewal rates and reducing churn. Brings a collaborative approach, working cross-functionally with product, sales, and analytics teams to refine strategies, enhance user experience, and deliver high-impact results.More...