I believe marketing only truly matters when it connects people to meaningful, transformative experiences, those that shift perceptions, influence decisions, and reshape relationships with brands.
With over 15 years of experience in the Brazilian market, I lead high-impact initiatives across marketing, digital strategy, growth, and e-commerce. I partner with brands to unlock scalable, sustainable growth through a balance of data, creativity, and customer-centric thinking.
I bring a strong track record in digital transformation and omnichannel integration, aligning strategy, technology, and performance to deliver measurable results and memorable brand experiences.
Deeply driven by data and consumer behavior insights, I translate complex information into clear strategies and actionable plans, fueling smarter decisions, optimizing funnels, and maximizing ROI.
My expertise includes platforms such as VTEX, Meta Ads, Google Ads, TikTok Ads, and RD Station, along with advanced data and analytics tools like Power BI and Looker Studio. I am highly focused on performance, continuous optimization, and driving real business impact.
I’m available for consulting projects and strategic partnerships in digital marketing, growth, and e-commerce.More...