Having worked for 6 years in the eCommerce, SaaS, and News publishing industries, I acquired a deep understanding of diverse business environments and their specific marketing needs. This work experience equips me with valuable insights and a well-rounded perspective, allowing me to tailor my strategies to suit each organization's unique challenges and goals.
By immersing myself in different industries, I have developed and sharpened my skills in areas such as:
- SEO
- SEM
- Paid Social
- Tracking & Reporting,
- Data Analytics
- Email Marketing Automation
- Conversion Rate Optimization
- A/B Testing
- Lead Generation
- Lead to Sales Process
I am proficient in managing substantial budgets, creating measurement plans, implementing and optimizing campaigns, and leveraging data for informed decision-making.
With a proactive approach, I seek out new opportunities, stay abreast of industry trends, and implement and test different strategies to thrive in today's constantly changing market. I employ critical thinking and problem-solving skills to navigate complex challenges, identify opportunities, and develop innovative strategies that overcome obstacles and drive tangible results.More...
Silvia Garrido López
Employer Branding & Culture Manager@Storyblok
Verified
I am a multilingual Talent Management professional with over 11 years of global experience in strategic and operational Talent Acquisition, Employer Branding, and HR Management. Having lived and worked in several countries across different continents, I bring a rich understanding of diverse cultures and global business environments.
As a mentor and career coach, I am passionate about empowering individuals to unlock their potential and confidently navigate their professional journeys. I take a holistic approach to career development, helping people anticipate challenges and uncover opportunities. Member of the Professional Association of Résumé Writers and Career Coaches.
I am a natural problem solver with a process-oriented mindset, focused on continuous improvement and guided by a Kaizen approach. My ability to manage complexity in diverse contexts allows me to provide creative and practical solutions tailored to each unique situation.
Throughout my career, I have worked across diverse industries and organizations, from innovative start-ups to complex global matrix structures. I have successfully partnered with international client groups across multiple time zones, delivering impactful solutions in a wide range of HR functions, all while maintaining a proactive and highly engaged approach.More...