Aashirwad Gupta, CEO, CCO and Founder of Aarts, is a seasoned brand consultant with nearly 20 years of experience. A computer science engineer turned brand designer, he has a deep passion for crafting authentic and profound identities. Known for his expertise in brand strategy, naming, and logo design, Aashirwad is also a spiritual explorer, Hindi speaker, vocalist, a hardcore Bollywood fan, and has a humorous yet profound approach to life. With a deep appreciation for Indian culture, he particularly thrives on projects rooted in the Indian landscape.More...