Daniela Eriksson is a technically skilled Ecommerce Manager with over 10 years of experience driving digital growth through precise execution and data-informed strategies. She has led full-scale ecommerce launches, UX optimization, and CRO initiatives, including a 12% reduction in cart abandonment and a 7% drop in bounce rate at Santa Eulalia Barcelona. Daniela is highly proficient in web and data analytics, using performance insights to guide decision-making and continuously improve the customer journey. She has executed omnichannel campaigns across email, paid media, and marketplaces, delivering measurable results and consistent brand messaging. Fluent in English, Spanish, Swedish, and French, Daniela combines strategic thinking with hands-on execution to scale ecommerce operations effectively.More...