Ali Ibrahim Kassem
Creative Consultant
Beirut, Lebanon | +9613998748 | ali@shadesproduction.com | linkedin.com/in/ali-kassem-93b12894 | alikassem.net
Summary
Results-oriented Creative Consultant with over 28 years of experience delivering innovative and impactful solutions across broadcast, digital, and experiential platforms. Proven ability to lead and execute projects, from concept to completion, by seamlessly integrating artistic vision with client objectives. Expertise in developing and implementing creative advertising campaigns, broadcast systems integration, virtual studio design, art direction, and visual content creation, with a strong focus on delivering captivating experiences that resonate with target audiences.
Experience
Creative Consultant | Freelance | 2003 - Present
● Provided strategic consulting services to brands and broadcast networks, developing and implementing innovative and impactful solutions.
● Expertise in:
○ Creative Advertising Solutions: Developed and executed high-impact advertising campaigns across various media channels, integrating traditional and digital approaches.
○ Broadcast & Media Consulting: Advised clients on broadcast system integration, virtual studio design, and on-air graphics, optimizing workflows and enhancing viewer experience.
○ Brand Strategy & Creative Direction: Guided clients in developing and executing comprehensive brand strategies, ensuring visual identity and messaging align with their target audience.
○ Visual Content Creation: Led the creative vision for television commercials, on-air graphics, animations, and digital content, ensuring high-quality and engaging experiences.
● Successfully delivered projects for clients such as [ROTANA KSA], [MOPH Lebanon], [RODIS Togo], [UNIPARCO Senegal], [MINISTRY OF INFORMATION Syria], [ALSUMARIA TV Iraq], [OMAN TV Oman], [HITS TELECOM Kuwait].
● Developed and maintained strong client relationships, building trust and exceeding expectations.
Founder & CEO / Creative Director | Shades Production | 2003 - 2018
● FoundeMore...