I am a seasoned Market Research and Data Science consultant with over 16 years experience in transforming complex data into actionable insights for Large Global Brands. Known for my innovative approach, my expertise spans FMCG, telecom, financial services, and global consumer insights, where I have led large-scale projects and advised on data monetisation strategies. I am also proficient in Python, Google BigQuery, SQL and machine learning. I’m also equally comfortable solving problems in Excel as I am using Python. I have authored numerous articles for client and media press releases and secured 2nd place at a South African Market Research conference. Whether through predictive analytics, sensory methodologies, or automation, my goal is to deliver high-impact insights that drive competitive advantage.More...