R2 Hotels
Company Employees
Ariana Scalzo
Visual Designer
Verified
I’m a multidisciplinary designer with a background in architecture and over 10 years of experience helping brands shape how they look, feel, and connect with their audience. While my work has spanned spatial design, visual identity, and UX/UI, my core strength - and what I love doing most - is leading the visual and brand direction of businesses. Whether you're launching something new or looking to elevate an existing brand, I can help you define a clear, cohesive visual identity that aligns with your goals and resonates with your audience. From concept to execution, I take a holistic approach. I’ve designed for a range of brands, including Eat at Sicily, Baker & Spice, Philpotts, Gairía, Patisserie Valerie, and R2 Hotels. What sets my work apart is a strategic mindset: I merge design with storytelling and consumer psychology to create visual systems that do more than just look good - they perform. If you're looking for someone to build or refresh your brand with intention, creativity, and impact, I’d love to hear from you.More...