QA
qa.com
Company Employees
Ashley Wheeler
Director of product @qa.com
Verified
Natalie Berenato
Head of Casino
Verified
• A Head of Department with over 24 years’ experience, who has taken on varied roles within the I-Gaming industry, specialising in Operations, CRM, Marketing and Product. • Highly skilled in all aspects of starting and running a Casino/Sportsbook/Lottery operation. • In depth experience within different regulatory bodies, including but not limited to ADM, Gambling Commission, MGA, Curacao Egaming. • Successful HOD of highly performing teams and always seeking to develop individuals. • A skilled negotiator and highly pragmatic approach to situations and people. • Versatile and gladly take on new and challenging roles outside areas of expertise. • Highly committed to the growth of the business. Career Highlights • Complete ownership of a Casino Brand, improving revenue by 50% in the first 2 months, and 70% in 6 months, its VIP Retention, site and software maintenance. • Created and grew a very successful VIP Department of a group of 12 Casinos with strong presence in Europe, specifically Italy, increasing CLT across all brands from an average of 6 months to 3 years. • Headed the Gaming Portfolio of the biggest UK’s Animal Charity, managing million-pounds budgets, resulting in a 6fold increase in players volume over 18 months. • Launched a new Casino, with also an off-line presence and part of an international group, in a very competitive market, Italy, navigating its regulatory restrictions and many obstacles.More...