Yasmina Morrenne is a dynamic Product Marketing Director with over a decade of experience in the tech industry, specializing in innovative product launches and market expansion strategies. At OPPO Mobile, she spearheaded the introduction of the award-winning FindX, Reno and A series to the UK market, achieving a 18% increase in unaided brand awareness and closing Y1 with 118.7% in sales above target, then multiplying it 3.5 fold during the pandemic. Yasmina's expertise in starting up successful businesses, finding new growth opportunities and unlocking consumer insights have been instrumental in creating much loved products and driving brand growth. She is an expert in Chinese culture and business, holding a BA and MSc in Chinese Language, Economics and Business Management, and has run & owned her own businesses in China and Europe.More...